Young, Famous & African, Netflix’s first original African reality show, has premiered. The series follows the lives of some of Africa’s biggest celebrities. The show is based in Johannesburg, despite the fact that its stars hail from all around Africa.
One of the show’s co-creators, Peace Hyde, describes the show as a chance to show the rest of the world “a different aspect of Africa.”
“When you see a lot of the favourable Western images of Africa, it’s generally tapping into our rich history, heritage, traditions, clothing, and food,” she says Quartz. “However, I’d really like to see a cosmopolitan Africa.”
The Young, Famous, And African Cast
The show’s teenage stars navigate their lives in Johannesburg, which are full of drama and scandal. Viewers, on the other hand, get to see their real-life tales and the challenges they’ve faced.
- Khanyi Mbau is a recording artist, actor, and television host from South Africa.
- Tanzanian musical musician Diamond Platnumz.
- Naked DJ is a DJ, radio personality, and record producer from South Africa.
- Zari the Boss Lady is a Ugandan entrepreneur.
- Nigerian celebrity fashion stylist Swanky Jerry.
- Andile Ncube is a radio and television host from South Africa.
- Nadia Nakai is a rapper and songwriter from South Africa.
- Annie Macaulay-Idibia is a Nigerian actress, model, and presenter.
- A Zimbabwean businessman, Kudzai Mushonga.
- Nigerian musician, singer, songwriter, and record producer Innocent ‘2Baba’ Idibia.
- Kayleigh Schwark is a South African footballer who also enjoys working out.
- The African market is being targeted by global streaming services.
- Global streaming behemoths are eyeing other markets, especially Africa, as the US
- market becomes saturated. Netflix’s growing catalogue of African originals now includes
- Young, Famous & African. Two Nigerian companies, Inkblot Studios and Anthill Studios, recently signed Amazon Prime Video’s first content deals in Africa.
Homegrown Showmax, which concentrates on African programming, competes with global streamers.
Africans Are Huge Fans of Reality Television.
In Africa, reality television is very popular. Big Brother Najia is one of the continent’s most popular television shows.
“This reveals a lot about the tastes of the mass Nigerian and African audience,” says Marie Lora-Mungai, founder of Restless Global, African creative industries advising organisation. “Given the widespread appeal of this type of glamorous, scandalous reality TV show on the continent, Netflix’s strategic positioning in that genre was critical.”
A show like Netflix’s Young, Famous & African, according to Hyde, allows Africans to define their own narratives, and she hopes it establishes a precedent for Africans “claiming their reality.”
“Until the lion learns to write, the storey will always exalt the hunter,” she says of one of her favourite lines. “It’s critical that you convey your tale. And having a platform that allows the best of Africa to delve beyond what you see on the surface and tell their own experiences is huge.”
When Will Young, Famous, and African Be Released?
Netflix has announced that Young, Famous, and African would release in 190 countries on March 18, 2022, with over 214 million customers.
What Can You Expect From a Young, Famous, and African Premise?
Netflix’s first African reality programme is billed as “unscripted and unabashedly African,” promising to “deliver fans top-tier, best-in-class variety entertainment via the lens of some of their favourite A-list personalities from all over the African continent.”
Khanyi Mbau, Diamond Platnumz, Annie Macaulay-Idibia, Innocent “2baba” Idibia, Nadia Nakai, Swanky Jerry, Zari “The Boss Lady”, Naked DJ, Kayleigh Schwark, and Andile Ncube are among the show’s unabashed African cast members.
Trailer: Young, Famous, and African
On February 14, 2022, the much-anticipated trailer for Young, Famous & African was released. The trailer’s tagline reads, “Come for the glitz, stay for the drama.”
Where Can You Find Young, Famous, and African to Watch?
On March 18, 2022, Netflix will make Young, Famous, and African available to 214 million customers in over 190 countries at the same time.
Glamour, glitter, and gloss, as well as romances, rivalries, and drama, are all promised in the first look. Asare Amankwa muses on the show’s premise in a statement acquired by Tribune Online. “It’s been a labour of love that’s finally come to fruition.” Growing up in the United Kingdom. There were no glamorous, seductive images of Africa; instead, we were exposed to the clichéd images that have been promoted in the media for years.