Photo-sharing social networking service Instagram allows users to capture photographs and alter them with various filters, which they can then share with others. On the social network, users may post and share their photographs with their friends and followers by uploading them to the platform and sharing them straight with them.
By the middle of 2018, the cross-platform app had reached one billion monthly active users. Experts predict that by 2023, there will be more than 114 million Instagram users in the United States, with the total expected to rise to more than 127 million users.
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Who Is The Target Audience For Instagram?
Instagram audiences are largely composed of young people — according to current data, about 60% of Instagram users in the United States are aged 34 or younger. According to statistics from the Fall 2020 survey, Instagram is also one of the most popular social media platforms for teens, as well as one of the social networks with the greatest reach among youths in the United States of America.
Celebrity Instagram influencers are those who have a large following on social media.
In addition to being brand ambassadors, many celebrities and athletes also generate additional cash through social media advertising and sponsored content. Unsurprisingly, Cristiano Ronaldo topped the list once more, with an average media value of 985,441 U.S. dollars for each of his Instagram posts.
Who Has The Most Instagram Followers?
Being one of the Instagram accounts with the most followers in 2021 is an outstanding accomplishment. To be among Instagram’s “creme de la creme,” you must have not just enormous popularity, but also equivalent levels of credibility and charisma, as well as exceptional content creation skills. Some people/brands have stronger Instagram presences than others. Here are the top ten Instagram accounts to follow in 2021.
The world’s most followed Instagram accounts as of April 2022:
489 million followers
For whatever reason, Instagram’s official account has the most followers on the entire network, with 450 million at press time. The most recent of its roughly 7,000 posts feature a variety of the platform’s popular, innovative, or attention-worthy producers, such as actress Rachel Zegler, Insta-famous mini-pig Pua, or Lisa of BLACKPINK herself.
Cristiano Ronaldo (@cristiano)
422 million followers
Isn’t this a guy who had a great year? Ronaldo’s star (and following) have risen since his triumphant return to Manchester United. He was the first person on the network to gain 200 million followers, and he expects to surpass 400 million by early 2022.
As of March 2022, Cristiano Ronaldo’s Instagram account was one of the most followed accounts on the platform. He has 415.45 million followers on the photo-sharing app Instagram, making him the most followed person on the platform. Instagram’s own account, which has over 483 million followers, was placed #1.
Kylie Jenner (@kyliejenner) is third.
325 million followers
REVOLVE Desert House is held on April 17, 2016 in Thermal, California.
Despite trailing Leo Messi in the most followed category, things are going swimmingly for the woman behind Kylie Cosmetics, Kylie Skin, Kylie Swim, Kylie Baby, and other brands. Don’t get too comfy, boys. She’s still the most-followed woman on the planet. The race to 500 million people has begun.
Lionel Messi (@leomessi) 4th.
317 million followers
As one of Ronaldo’s biggest competitors in football, it seems to reason that he’d be one of CR7’s biggest on Instagram as well. Another contender for football’s G.O.A.T., the Argentine forward has proven himself as skilled at the social media game, almost edging out Kylie Jenner for third place at the end of the year — and continuing his ascent quickly.
Dwayne “The Rock” Johnson (@therock) is number five.
308 million followers
People’s Champion. Tequila tycoon and Hollywood movie star Possibly a future presidential candidate? Never underestimate The Rock, who has established an ever-growing fan base by providing a candid insight into his life as well as an unlimited source of workout and lifestyle motivation.
Selena Gomez (@selenagomez) is sixth.
310 million followers
Selena Gomez has spent her entire life in the spotlight, and the social media era has been no exception. Aside from magazine covers, plandids, and candids, Gomez uses her platform to discuss mental health, mentioning her personal ups and downs and encourages fans to educate themselves on the importance of mental fitness.
Ariana Grande (@arianagrande) is 7th.
303 million followers
Following in the footsteps of The Rock, the Grammy-winning musician and The Voice coach has had an eventful few years that has kept fans interested. Grande became the platform’s most followed musician in 2019, and with a feed loaded with previews of what’s to come (and the occasional glance back at what got her there), she doesn’t appear to be relinquishing that status anytime soon.
Kim Kardashian (@kimkardashian) is number eight.
298 million followers
Kim Kardashian is one of the most famous faces in the world, so it’s no wonder that she’s in the top 10. While Keeping Up with the Kardashians may have ended after 20 seasons, Kim remains in the spotlight and shows no signs of slowing down. With a new Kardashian-Jenner Hulu program in the works, it won’t be long until she’s back on our screens.
Beyonce Knowles (@beyonce)
247 million followers
Beyoncé, Queen! There will always be only one Beyoncé. With Lemonade, the singer-actress-songwriter-producer-dancer-businesswoman-director-and-more forever changed the way artists release albums, and she has found a way to walk the line between larger-than-life superstardom and giving us the occasional intimate glimpse into her and husband Jay-world Z’s via social media.
Khloe Kardashian (@khloekardashian) ten.
231 million followers